UK Introduction
If your artwork does not look exactly as expected, it may be due to alignment or bleed setup. This article explains what these issues mean in print production, why a small movement during printing is normal, and what we do if an artwork issue is identified. It also shares practical steps you can take to help reduce the risk of problems before you place your order.
What alignment and bleed issues mean
Alignment issues happen when printed elements do not sit exactly where you expected on the finished piece. This can affect borders, text, images, or design elements close to the edge of the artwork.
Bleed is the area of artwork that extends beyond the trim edge. It helps ensure that when the product is cut to size, there are no unwanted white edges. If artwork is set up without enough bleed, or if important content is too close to the edge, the final print may show trimming differences.
Why a small movement is normal in print production
In print production, a movement of 1 to 2 mm is natural. Paper, print equipment, and finishing processes all involve very small tolerances, so a slight shift can occur during trimming and finishing. This is standard across the print industry and is usually not considered a fault.
Because of this, we recommend that any borders, frames, or important design details are not placed too close to the edge of the finished size.
How we handle reprints
If our team identifies that an artwork issue has affected your printed invitations, we will review the order and assess the problem carefully. Where a production error is confirmed, we will arrange a reprint in line with our quality process.
If the artwork was supplied without sufficient bleed, safe zone, or correct setup, the issue may be caused by the original file rather than the print process. In those cases, we may not be able to treat it as a production fault. If you are unsure, you can order a file check, see here for details on this service.
How to minimise alignment and bleed issues
Set up your artwork with the correct bleed for the product size.
Keep important text, logos, and design details inside the safe zone.
Avoid placing borders or thin lines right on the trim edge.
Check that your artwork is exported at the correct size and resolution.
Use the correct template or artwork guide for your invitation product.
Need help with your artwork?
If you are unsure whether your invitation artwork is set up correctly, please contact our support team before ordering. We can help you check bleed, safe zones, and alignment so your final print is as close as possible to your design.
For the best results, always review your artwork carefully before submitting it to print.