Get to know: Kraft paper


Need help deciding which paper stock to pick for your print? Every month we’ll be featuring one of our papers to help you get up close and personal with papers and learn which stock is best for your printing needs. And today, it’s the turn of crafty Kraft!

What does it look and feel like?

Kraft’s smooth, earthy brown tone adds a vintage edge to any print. Much like recycled paper, it has a natural, textured appearance and an uncoated finish, which gives it a soft and tactile quality, and makes ink appear flatter. Suiting bold, dark coloured designs and retro themes thanks to its old-world vibes, Kraft paper also looks superb with lighter artwork for a softer, more feminine look.

What’s it great for?

Uncoated paper stocks like Kraft are great for stationery or postcards as it’s super easy to write on, and the rustic look of the paper is perfect for country style wedding stationery.

It’s a classic paper which goes well with ribbons, bows, strings and other accessories we commonly see customers adding to make wedding stationery extra special. We also see Kraft paired with other lighter textured papers, such as Fresco Gesso to lighten up a stationery or wedding suite – having a different paper as a wedding belly band is rather trendy. And of course it’s a great way to stand out if you want a business card with a creative and artistic flair.

Kraft Paper in Printing Products from

What products is Kraft paper available on?

Greeting cards



RSVP cards

Save the date cards

Table names


Order of service

Multipage order of service

Thank you cards

Place cards

Belly bands

Business cards

Tell us how you’ll be using Kraft paper and remember you can show off your designs by tagging us on social by tweeting @printed_com, mentioning us on Instagram printedcom, and visiting our Facebook page or our Blog for more tips and advice. Don’t forget to use the hashtag: 




Check out our Artist and Bespoke edition – tag us and this could be you!

About the author

Bex is our Creative Content Manager and lover of all things community. When she's not glued to her phone you can find her out cycling in the Chiltern Hills or braving the London commute on her Brompton.

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8 comments on “Get to know: Kraft paper

  1. Bryony Bishop on

    Kraft is one of my favorite paper stocks. Would be amazing if it could be combined with white ink in the future!

  2. Simon on

    Still reluctant to use the Kraft paper, guess the design has to be spot on. As above commenter says, combined with white ink would be interesting.

  3. Sam Miller on

    I’m waiting for that perfect job that’ll scream “Kraft”! I also agree with Bryony, to be able to print white as well as 4 colour onto Kraft, would be awesome : )



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