New retail product brings small businesses closer to content

A new product ‘SnapMeUp’ has been launched by small business support community, Enterprise Nation, to bring start ups and growing businesses closer to the content they need.

Small business books, eBooks and guides will be made available to buy via QR codes displayed on sample products in host locations including enterprise hubs, co-working spaces and Staples stores.

The new product has been developed by Enterprise Nation and publishers, Harriman House, with support from international payments provider, PayPal  which is the payment platform powering purchases.

Visitors to retail outlets, business centres and other venues will be greeted with a display of sample products featuring QR codes enabling immediate download of eBooks or the ability to order delivery of print books by using a smart phone.

The catalogue of content available includes StartUp Kits and over 20 eBooks on topics ranging from how to master Twitter through to making sales and keeping on top of the accounts, and print books including ‘Go Global’, ‘Working 5 to 9’ and ‘Turn your Talent into a Business.’  There will be something for everyone whether at the point of considering starting a business or wanting to expand into new markets across the globe.

Emma Jones, founder of Enterprise Nation, said:

“Record numbers of people are becoming their own boss and small business owners are visiting a range of spaces and places to work, shop, and meet suppliers and partners. The idea behind 

SnapMeUp is to ensure the content they need to start and grow a business is at their fingertips. The eBooks and books on display offer essential advice and guidance and through SnapMeUp we are making this widely available.”

SnapMeUp is good for host locations as well as suppliers and customers, with the hosts earning commission on all sales generated without the need to carry new stock or deal with new products. This provides a new income stream for small business retailers and independent bookstores and coffee shops and anywhere else that is keen to offer new products.

Narik Patel, head of Mobile Merchant Services at PayPal UK said:

“PayPal believes that new technology can help small businesses thrive. Enterprise Nation understands this and SnapMeUp is a good example of the opportunities the mobile revolution offers small business owners.”

 SnapMeUp is launching with a number of initial host locations:

Urban Coffee - Birmingham

Central Working - London

Enterprise HQ - Shropshire

Club Workspace - London 

Staples - in a number of key stores and will be looking to expand rapidly over the coming weeks to ensure as many people as possible are able to SnapUp great small business content wherever they are.

Future plans see the platform opened up to small businesses who have products to sell and looking for a new route to market.

The product launched on Thursday 5th July at a dedicated launch event in London.

For more information and to watch a video on the new product visit:



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